About Us

Bringing authentic Malaysian traditional flavours to every home with convenient and delicious frozen food.

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Our Story

Bringing Local Flavours Through the Years

Mamart Food is a local Malaysian brand that delivers traditional flavours through convenient and delicious frozen food products. Established in 2007, the brand started by selling otak-otak wrapped in daun nipah, bringing authentic local taste to consumers in a practical way.

As the business grew, Mamart Food expanded its product range to include favourites such as Pepes, Otak-Otak, and Popia. Made with fresh ingredients such as chicken and fish, the products are created to offer quality, convenience, and great taste for modern consumers.

Today, Mamart Food has more than 40 branches across Peninsular Malaysia and continues to serve families as well as small entrepreneurs. The brand remains committed to preserving traditional flavours while growing towards its vision of becoming the No. 1 Pepes producer in Malaysia.

Our
Vision

To become the No. 1 Pepes producer in Malaysia by bringing authentic traditional local food into the modern market through both online and offline platforms. Mamart Food aspires to make heritage flavours more accessible to today’s consumers while strengthening its position as a trusted and recognised brand in the frozen food industry

Our Missions

To Provide Traditional Food Products That are Convenient, Quick, and Delicious.

We strive to offer traditional Malaysian food in a frozen format that is easy to prepare, time-saving, and enjoyable for modern consumers without compromising on taste.

01

To Use Fresh and Quality Ingredients in Every Product.

We are committed to maintaining high product standards by carefully selecting fresh and quality ingredients to ensure consistency, flavour, and customer satisfaction in every serving.

02

To Help Families and Entrepreneurs Generate Income Through Mamart Food Products.

We aim to create opportunities for more families and small entrepreneurs by providing products that are not only suitable for daily consumption but also have the potential to support income generation and business growth.

03

To Preserve the Authentic Taste of Local Heritage in a Modern and Practical Frozen Food Format.

We are dedicated to keeping the original flavours of Malaysian traditional food alive by transforming heritage recipes into products that suit today’s fast-paced lifestyle while still honouring their cultural value.

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Our Certifications

Our Brands

Our Team

Meet the dedicated leadership team behind Mamart Food, driving the company’s growth through innovation, operational excellence, and a shared passion for preserving authentic Malaysian traditional flavours.

Mohd Khir bin Mokhtar

Chief Executive Officer

Mohd Khir bin Mokhtar plays a key role in leading Mamart Food’s overall business direction and long-term growth strategy. He oversees the company’s operations while setting strategic goals and development plans to strengthen the brand’s market presence. With a strong engineering and innovation background, he is also actively involved in developing new product trends, improving product quality, and ensuring Mamart Food remains competitive within the frozen food industry.

Hisham bin Mokhtar

Executive Director

Hisham bin Mokhtar is responsible for driving Mamart Food’s sales and marketing development. He focuses on researching market trends, identifying new business opportunities, and implementing effective sales strategies to expand the brand’s reach. His role also includes planning marketing initiatives and strengthening customer engagement to support the company’s continuous growth in the Malaysian market.

Suliana bt Mokhtar

Executive Director

Suliana bt Mokhtar oversees the company’s production and operational processes, ensuring daily manufacturing activities run smoothly and efficiently. She is responsible for coordinating production schedules, maintaining product quality standards, and monitoring stock availability to support continuous business operations. Her strong management approach helps ensure Mamart Food consistently delivers quality products to customers nationwide.

Nor Azlina Hamdi

General Manager

Nor Azlina Hamdi manages the company’s overall administrative and operational coordination to ensure smooth day-to-day business performance. As General Manager, she plays an important role in supporting internal management, improving workflow efficiency, and maintaining effective communication across departments to help achieve the company’s operational goals.